Bell & Ross BR 05 Artline Steel and Gold : A Masterpiece limited to 99 pieces

Bell & Ross presents its latest horological treasure, the BR 05 Artline Steel and Gold, a watch limited to only 99 pieces that embodies the perfect balance between sophistication and durability. Drawing inspiration from the 1930s Streamline movement, this watch blends industrial design with aerodynamic elements for an aesthetic that is both functional and elegant.

A Tribute to Aerodynamic Design

Launched in 2022, Bell & Ross’s Artline collection draws inspiration from Art Deco, a period marked by bold lines and refined materials. Bruno Belamich, creative director and co-founder of Bell & Ross, explains that the watch immediately evokes the American Streamline style, renowned for its harmonious blend of forms, materials, and technical expertise. The name “Artline” reflects this artistic dimension integrated into its design.


A Jewel of Strength and Precision

The combination of steel and gold, which saw great popularity in the 70s and 80s, lends the BR 05 Artline a rare elegance. This watch does not simply choose between robustness and refinement but combines them to create a precious piece accessible through the use of 18-carat rose gold. The gold elements, notably the bezel and the central links of the integrated bracelet, feature a striated finish, adding an architectural and modern dimension.

An Aviation-Inspired Design

The design of the BR 05 Artline recalls the aluminum fuselages of 1940s aircraft, highlighting aviation’s influence on the brand. The striated reliefs not only evoke an aeronautical aesthetic but also add a distinctive and emotional touch for fine watchmaking enthusiasts.

Technology and Performance

Behind its elegant appearance, the BR 05 Artline houses a high-precision Swiss automatic movement, the BR-CAL.321-1 caliber, offering a 54-hour power reserve. The sunray brown dial, achieved through a specific manufacturing technique, is adorned with applied indices filled with Super-LumiNova® and fine skeletonized hands. The sapphire case back reveals the mechanism and the 360° oscillating weight.



A Symbolic Watch

The Bell & Ross BR 05 Artline Steel and Gold is more than just a watch. It embodies a statement of contemporary elegance, combining architectural rigor, versatile urban style, modernist industrial aesthetics, and aeronautical evocations. This precious and powerful watch is a true masterpiece of watchmaking, celebrating the richness of historical and cultural references in a modern and unique design.

This exceptional watch, limited to only 99 pieces, is sure to captivate watch enthusiasts and discerning collectors seeking a unique.

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