Lacoste Original: Your New Signature Scent

Few fragrances encapsulate legacy and sophistication like Lacoste Original. This latest addition to the Lacoste fragrance collection embodies elegance, creativity, and timeless appeal, making it a standout choice for the modern man.

A Nod to Heritage and Innovation

Lacoste Original is more than just a fragrance; it’s a tribute to the brand’s storied history and its commitment to innovation. Inspired by the original scent launched in 1984, this new fragrance marks the first collaboration between Lacoste and Interparfums, blending authenticity with modernity. The result is a unique scent that captures the essence of Lacoste’s iconic style.

Sophisticated Scent Profile

Crafted by master perfumers Anne Flipo and Tanguy Guesnet, Lacoste Original is a dynamic and modern fougère. The fragrance opens with a vibrant burst of bergamot, paired with spicy notes of pink pepper and cardamom. This fresh, zesty introduction transitions to an aromatic heart of lavender and clary sage, creating a refined and intense middle layer. The base notes of sandalwood, patchouli, amber, and tonka bean provide a powerful, lingering finish that is both sensual and compelling.

Iconic Design

The Lacoste Original bottle is a testament to the brand’s dedication to timeless design. With its clean lines, thick transparent glass, and the signature Lacoste green and white palette, the bottle exudes elegance and strength. The embossed crocodile on the cap and label is a subtle yet bold nod to Lacoste’s heritage, ensuring the fragrance stands out as a statement piece on any shelf.

The Face of Lacoste Original

Lacoste has chosen the talented French actor Pierre Niney as the ambassador for Lacoste Original. Known for his sophisticated style and impressive acting career, Niney embodies the essence of the Lacoste man—elegant, creative, and effortlessly chic. His deep connection with the brand and his natural charm make him the perfect representative for this new fragrance.

The launch of Lacoste Original is supported by a bold and creative campaign directed by Jérémie Levypon and featuring Pierre Niney. The campaign captures Niney in a stylish hotel setting, reflecting on his journey and the qualities that define him—qualities that align perfectly with the spirit of Lacoste Original. The cinematic quality of the campaign, combined with Niney’s captivating presence, brings the fragrance’s story to life in a fresh and inspiring way.

Lacoste Original represents an experience that celebrates the dynamic balance of tradition and innovation. It’s perfect for the modern man who values elegance, creativity, and a touch of audacity in his personal style. Make Lacoste Original your signature scent and embrace the spirit of true originality.

 

www.lacoste.com

 

 

 

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