Coach For Men Eau de Parfum: Confidence, Bottled
Iker
Every city has a rhythm. Every man, a signature. Coach For Men Eau de Parfum is born from both — blending New York’s raw energy with the elegance of craftsmanship. The result is a fragrance that feels like confidence in motion.
Coach has always embodied the pulse of its hometown: a mix of sharp edges and effortless cool, where tradition meets attitude. With this new Eau de Parfum, the American house translates that duality into scent — a declaration of individuality that’s bold, sensual, and unapologetically alive.
Created by perfumer Juliette Karagueuzoglou, Coach For Men Eau de Parfum opens with a spark of bergamot and cardamom — a collision of freshness and spice that sets the tone. The heart reveals the floral warmth of geranium and the grounded strength of cedarwood, before giving way to the deep, leathery richness of Saffiano leather and vetiver. It’s refined yet raw, polished yet instinctive — like a perfectly tailored jacket thrown over a vintage tee.
At the heart of the campaign stands NBA star Jayson Tatum, captured by photographer Keizō Kitajima in moments that blur reflection and action. His presence evokes what Coach calls “the courage to express every side of oneself” — an idea that resonates far beyond fame or fashion. It’s about the quiet assurance that turns routine into ritual.
For creative director Stuart Vevers, fragrance is “a story of confidence.” More than a scent, it’s a language — one that speaks through presence, texture, and memory. In Coach For Men, that story unfolds with balance and depth, reminding us that confidence isn’t loud. It’s magnetic.
The bottle itself nods to Coach’s leather heritage — dark lacquer, gold detailing, and the iconic carriage embossed like a seal of craftsmanship. Every element reflects a sense of timeless urban luxury: rooted in heritage, designed for those who move freely between worlds.
Ultimately, Coach For Men Eau de Parfum isn’t about seduction in the usual sense. It’s about intimacy — with oneself. The fragrance doesn’t hide who you are; it amplifies it. A whisper on the skin that says: this is me, today.
For those who live with intention, who navigate life with quiet confidence and restless curiosity, this fragrance offers not a destination but a journey — through spice and leather, through city lights and still moments. A scent that reminds us that the most powerful statement is authenticity.
Coach For Men Eau de Parfum — available at April BeLux, INNO, and selected perfumeries.
From €45 (40 ml) to €95 (100 ml).
Discover more at www.coach.com
