Iker

Intensity, Distilled: Lacoste Original Parfum Rewrites the Code of Modern Masculinity

Iker
juin 12, 2025

There are fragrances that follow trends, and then there are those that define an era. The new Lacoste Original Parfum, landing this June, does the latter — reimagining masculine elegance with a depth that feels both timeless and thrillingly now....

Art, Exhibitions

Art Lab Brussels: The Shape of What Moves Us

Iker
mai 25, 2025

Forget the white cube. This summer, art in Brussels doesn’t just hang on walls — it breathes, moves, and morphs with each visit. Welcome to ART LAB BRUSSELS, a sensual and cerebral experiment in contemporary creation. From June 5 to...

Grooming, Lifestyle

Jimmy Choo Man Extreme: The Scent of Unapologetic Freedom

Iker
mai 24, 2025

What does masculinity smell like in 2025? For Jimmy Choo, it’s crimson, daring, and unapologetically seductive. Enter Jimmy Choo Man Extreme — a fragrance designed for the man who doesn’t just chase adrenaline, he embodies it. Building on the iconic...

Hotels, Travel

Park Hyatt Marrakech: Moroccan Escape, Redefined

Iker
mai 19, 2025

Just 15 minutes from Marrakech’s medina — and under three hours from most French cities — the Park Hyatt Marrakech offers more than a luxury stay: it’s a curated immersion into elegance, culture, and slow living. Set within the lush...

Culture, Exhibitions

Ceramic Brussels Lands in Paris: A New Flame for Art Week

Iker
mai 10, 2025

This October, ceramic sculpture steps out of the margins and into the Parisian spotlight with Manifest Paris — a six-day celebration of form, fire, and fearless creation. Nestled in the gilded Matignon Saint-Honoré district during Art Week, this ephemeral event...

Culture, Exhibitions

Beyond the Muse: Poland’s Design Renaissance Has a Feminine Face

Iker
mai 9, 2025

What happens when you stop looking at objects and begin looking through them? “Looking Through Objects,” opening this May at the Design Museum Brussels, dares to answer that with 16 sharp, sensuous, and unapologetically intelligent design voices—all women, all Polish,...

Grooming, Lifestyle

L’Homme by Elie Saab: The Scent of Contrast

Iker
mars 11, 2025

Elie Saab expands his vision of elegance with L’Homme, his first fragrance for men. Known for his mastery of couture and timeless refinement, the designer now translates his signature aesthetic into a scent that balances light and shadow, strength and...

Hotels, Travel

Élysée Montmartre Hôtel: A Boutique Stay in the Heart of Pigalle

Iker
février 25, 2025

Hidden between two of Paris’s most iconic music venues—the legendary Trianon and Élysée Montmartre—the Élysée Montmartre Hôtel offers a unique retreat in the heart of the city’s vibrant Pigalle district. With just 16 rooms, including four duplex suites, the hotel...

Artists, Clubbing, Festivals

Paradise City Festival 2025: A Lineup Packed with Legends & Rising Stars

Iker
février 19, 2025

As Paradise City Festival gears up for its 10th anniversary, the 2025 edition is shaping up to be one of the most exciting yet. From June 27 to 29, the festival returns to the stunning Ribaucourt Castle in Perk, Belgium,...

Design, Hotels, Lifestyle, Travel

Brach Madrid: A New Chapter in Luxury Hospitality by Philippe Starck

Iker
février 4, 2025

Located on the vibrant Gran Vía, Brach Madrid is the latest addition to the Evok Collection, bringing a unique blend of luxury, nostalgia, and contemporary design to the heart of the Spanish capital. Designed by Philippe Starck, the hotel is...