In the ever-evolving world of exploration, the spirit of adventure knows no bounds. There is always an uncharted territory waiting to be discovered, a limit waiting to be pushed, and a height waiting to be conquered. Montblanc understands this relentless pursuit and encapsulates it in their fragrances. The latest addition to the Montblanc Explorer collection, Explorer Platinum, takes us on a thrilling olfactory adventure to higher altitudes, capturing the essence of a bold ascent into the unknown. With its powerful woody fragrance and enhanced bottle design, Montblanc Explorer Platinum invites you to push your boundaries and embark on a journey that will leave you breathless.
The story of Montblanc Explorer Platinum is a tale of man’s exhilarating encounter with the mountains, deeply rooted in the very essence of the Montblanc brand. Inspired by Europe’s highest peak, Montblanc continues to create lifelong companions that inspire fearlessness and encourage the pursuit of the impossible. Their designs and products draw inspiration from the majestic beauty of mountains and glaciers, embodying the indomitable spirit of exploration.
Platinum reveals a new facet of Montblanc Explorer, presenting a modern interpretation of woods that evokes the ascent of an adventurer into the mountains. Crafted by renowned perfumers Bruno Jovanovic, Nathalie Lorson, and Fabrice Pellegrin, this olfactory adventure captures the raw power of rocks through a signature scent built around noble woods. Vibrant Cypress and an airy crispy accord breathe life into the fragrance, embodying a bold and refined masculinity.
The journey begins with the Eau de Parfum’s vibrant opening, where sparkling and crispy green notes of Grapefruit, Violet Leaves, and Clary Sage essence intertwine. An airy note infuses the fragrance with a crystalline freshness reminiscent of snow and ice, setting the stage for the grand ascent. The intensity of Cedarwood Alaska and an elegant ambery accord bring a textural woodiness to the forefront, complemented by musky woody notes that add depth and richness.
In line with Montblanc’s spirit of exploration, the fragrance bottle itself is designed to accompany adventurers on their journeys. Drawing inspiration from the Montblanc 1858 Geosphere timepiece, dedicated to the world’s Seven Summit mountaineering challenge, the bottle’s textured silver sleeve pays homage to the watch’s bracelet. Hand-decorated at the Maison’s Pelleteria in Florence and featuring the iconic Montblanc emblem produced in Hamburg, the protective travel sleeve adds a touch of luxury to your expeditions. The silver cap, shaped like the Montblanc emblem, adds to the overall masculine elegance of the design. The silver protective folding outer box, adorned with a stylish tone-on-tone pattern and bold black lines framing the “Explorer” lettering, serves as a testament to the greatness of your next adventure.
To bring the breathtaking encounter between man and mountain to life, Montblanc has enlisted the talents of photographer Mathieu César for their new campaign. The visuals capture the awe-inspiring power of nature, with snowy peaks rising before the Explorer bathed in sunlight. Shot in the Italian Dolomites and partly in the Messner Museum, the campaign highlights the explorer’s deep connection to the mountainous landscapes and the exhilarating wilderness that surrounds him.
The Messner Museum, renowned for its dedication to traditional mountaineering, offers a remarkable backdrop for the campaign. Here, the futuristic architecture of Zaha Hadid merges with the majestic summits of the Dolomites and the Alps, creating an awe-inspiring space. In the film, the Explorer hero, portrayed by Rein Langeveld, epitomizes Montblanc’s mantra: “What Moves You Makes You.” Moved by the wonder of the mountains, he strives to push further, reach higher, and explore the unknown.
Montblanc Explorer Platinum is available in three sizes: 100ml, 60ml, and a travel-friendly 30ml bottle. Whether you’re embarking on a grand expedition or seeking adventure in your everyday life, Montblanc Explorer Platinum is the perfect companion to accompany you on your daring journey. To learn more about this captivating fragrance, visit www.montblanc.com and be prepared to unleash your inner explorer.